php|architect
At the end of September php|architect had some great news to announce concerning their magazine: a new logo, full colour printing and a new subscription price.
Ohoh, a new subscription price is usually bad news.
What was the old situation: they offered 3 different types of subscription to their PHP magazine ‘php|architect’, namely paper only, pdf only and both.
I had a subscription to the pdf only, this was also the cheapest subscription.
In the new situation they will offer the paper and pdf together for less than the pdf version in the old situation. So the subscribers will receive more value for less money and that in these times.
So where is the catch ?
The new offer started in October and given the difference between the old subscription price and the new, they have decided to provide all their current subscribers with an extension to their subscription equal to the old cost of the remaining issues in their account divided by the new price. In my case I got 2 months extra for free.
Come on, where is the catch.
They also moved their printing facilities to be closer to their distribution center and introduced a lighter, environmentally-conscious paper to reduce their environmental impact. So their move to an all-print subscription should be largely carbon-neutral.
You’ll find more on this on Marco Tabinis blog.
There is no catch. It is all good news.
Thanks Marco Tabini.
| Generosity always has admirers, but rarely imitators |
